Do not take a mere vacation -
experience a journey.
A journey is more than a vacation;
it is an opportunity
to challenge our beliefs
and expand our minds.

Raise consciousness!
As travelers, seek New World experiences.
Have a positive impact
on the people and places you visit.

Bring to your journey
cultural understanding between peoples
that helps affirm
our common humanity.

Foster respect and goodwill.
Instill a reverence for our planet's diversity.
Think about the consequences of travel.
Take only photographs; leave only footprints.

Island Tom
April 1999